Hello!  I want to thank you for taking this step towards improving your life.  WHY is about WHY you do the things you do and WHY you are who you are, as a person.  When I say who you are I mean deep down from the core and to the surface.  Everything.  I will give you a language to communicate who you are as a person with yourself and other people.  There are no frills, no BS, this is not a pump you up session, and there is no judgment, there is just understanding.  You finally understanding yourself (and others) and that it is ok to be you.  You will realize WHY your life works or WHY it doesn’t work.  WHY you are happy or not happy.  WHY you are “in the right place” or not and how to correctly change that, without guessing. 

Do you want to know WHY you are the way you are?  WHY you do the things you do?  WHY you have the spouse that you do?  WHY your relationship is working or not?  WHY you have the friends you have?  WHY you get along with some family members and not others?  WHY you like or dislike your job?  WHY you like or dislike yourself?  WHY people like or dislike you?  WHY other people do the things they do?  If yes, then keep reading.

Knowledge is power and this is the power we need to take control of our lives.  If your life has felt like a ship without a rudder, then you have come to the right place.  If your life has felt like everything has gone right, then this will give you the understanding of WHY that is, so you can better duplicate your success. 

I LOVE myself and I LOVE being me.  WHY?  Because I FINALLY understand myself.  I understand my parents, my wife, my kids, my boss, my family members, and new people I meet.  I now have a language which allows me to effectively communicate with myself and others.  I have spent decades fine tuning this language and now I want to share it with you.  Through this understanding, and communication, I can do more or less of the behaviors which serve my happiness.  Through this understanding, I have found happiness and peace in my life.  Through this understanding, I know which relationships to strengthen and which relationships that need to be cut out of my life.  Not that they are bad people, it’s just that where they are in their life doesn’t serve my happiness.  I wish myself well, you well, my family well, my friends well and the people I cut out of my life well (I wrote them in this order for a reason) but now I know WHY, which gives me the understanding and clarity to have a life by design!  Does this sound amazing?  All I promise you, is the truth.  Sometimes you are not going to like what I have to say, and sometimes you are going to have to pause for a major (positive) epiphany, but I promise it will be the truth.

It took me a long time and a lot of soul searching to understand the meaning of life.  I am happy to say that I have found the meaning of life!  Would you like to know?  The answer had to be simple, yet profound.  Basic yet complex.  Easy to understand yet makes one stop and think.  Without further ado…

The meaning of life is: THE WAY YOU FEEL

That’s it!  Read that many times and it will start to change meaning.

How you feel is directly related to the way you think.  The way you think is directly related to your understanding of yourself and other people.  Life is about technique. Try to carry five unstacked plates with two hands and you will find that technique doesn’t work too well.  However, if we stack five plates together on top of one another, you can carry all five with one hand.  The quality of your life will be based, in part, on the techniques you use to make your life happen including the techniques you use to effectively communicate.  I will explain these techniques and this communication. 

WHY else should I read this book?  Because we not born with a set of instructions, nor a user manual and we are all somewhat incompatible.  The most important reason is because once you understand WHY you do what you do, WHY you behave the way you do, and who you are, then you can finally understand where you fit into the world.  You will know who you are sharing with other people.  Also, we need to understand one another in order to have connection, compassion and tolerance.  Most importantly, once we all understand WHY one does what they do, then we can have tolerance.  Through tolerance we can have acceptance.  Once we have acceptance, we can have peace.    

When you read things that resonate within you, don’t fight that feeling.  Embrace it, get curious about, and understand it.  What feels right to YOU is who you are and that’s beautiful.

“If you want to clean up the neighborhood, sweep your own doorstep first”

~ Earl Nightingale

What to expect from WHY:

First, I am going to explain concepts, personality types and behaviors and then tie them all together.  This is the blueprint of your life.  This is the blueprint of everyone’s life.  This is WHY we do what we do!  The good news is this is not permanent.  This is where we are today.  Understanding oneself, loved ones, family, friends, coworkers and behavior in general, is the foundation.  Understanding behavior from its core is the key to building a life by design.  These are the instincts we were born with, traits that were passed down, upbringing, and the learned behaviors we picked up from interaction with others.  In these pages you will learn WHY you do what you do.  Then you can decide if you want to accentuate certain parts, or eliminate certain behaviors to be the you that you want to be.

Once you understand who you are, it will be like a weight lifted off you that you didn’t even know was there.  Suddenly, you will understand yourself.  You will understand others.  You will have a language in which to share your WHY.  WHY you do what you do.  Through that understanding you will make conscious decisions on whether or not your behavior truly serves your happiness.  You will understand you have been subconsciously making those decisions up until this point and you were no different than a ship without control of its rudder.  You will also know WHY others are doing what they do and will have the language to articulate what you see.  Through this understanding, and those conscious decisions, your life will change for the better, you will become happier, you will become free, you will know who you truly are, and you will know your WHY.

 One thing to note about this book.  I purposely chose not to have it proof read.  Due to this, you will see typos, run on sentences, grammatical errors, and thoughts which may not go together.  WHY did I choose this?  Because we need to understand that life is not perfect and neither is this book.  This book is perfectly imperfect, just like you, and that is beautiful!

Here is the fun part!  I spent three years, from 2005 – 2007, writing the first WHY book.  On October 7^th, 2007, I finished the book.  I gave it to friends, family members and even psychologists to get their opinions and feedback.  The feedback was fantastic.  I decided not to publish the book.  I spent the next 17 years testing the theories and evolving the concepts.  I am happy to say, that over the last 17 years, the original book was right on target.  Then, in 2024, I began volume 2.  Everything didn’t flow together so I rewrote them both and combined everything into one.  This final version is the combination of theories I have tested to be tried and true over the last 2 decades, along with all of the knowledge and additions I accumulated.    

Ever heard of “Nature vs Nurture?”  Well, the first 8 chapters, section 100, will explain you.  YOUR WHY NATURE.  What is inside you, what you were born with, who you are at your core, and WHY.  The reason the WHY logo is an upside down triangle is because that is how the first section of the book goes, and what affects your behavior the most.  All along uncovering the WHY of your behavior.

\  Primary Personality type  /

\  Secondary Personality Type  /

\     Hierarchy Personality     /

\    Moving Towards or Away    /

\   Six Basic Human Need Levels /

\           Capacity Level            /

\       Love Language Order      /

YOUR WHY

The 200 section starts YOUR WHY NURTURE.  These are your experiences, your circumstances, how you were raised, what you currently believe, and WHY.  Section 100 is who you are (nature) and section 200 is what happened to you during your life’s journey (starting to explain nurture.)  Section 300 is where you are now.  Section 400 is what we might not realize.  Section 500 is growing from what we know.  Section 600 is the summary.

  Remember we want to uncover the truth.  The truth is not right, the truth is not wrong, it’s merely the truth and our WHY.  Enjoy!  

Google search: the greatest question you can ask is WHY

The statement "the greatest question you can ask is WHY"

highlights the importance of critical thinking and exploring underlying causes

. It suggests that asking "WHY" encourages deeper understanding, encourages reflection, and helps us move beyond superficial observations. 

Here's WHY "WHY" is considered a valuable question:

• Understanding and Knowledge:

Asking "WHY" prompts us to seek reasons and explanations, leading to a deeper understanding of situations, events, and phenomena. 

• Critical Thinking:

It encourages us to analyze, investigate, and evaluate information, which is crucial for making informed decisions and judgments. 

• Root Cause Analysis:

By repeatedly asking "WHY," we can delve into the underlying causes of problems, leading to more effective solutions. 

• Learning and Growth:

Understanding the reasons behind things allows us to learn from our experiences and make better choices in the future.

• Personal Reflection:

Asking "WHY" about our own beliefs, behaviors, and motivations can help us understand ourselves better and make positive changes. 

• Motivation and Purpose:

Understanding the "WHY" behind a task or goal can increase motivation and purpose.